Our task was to launch a new line of skin care cosmetics. Following a successful tender for the name, a year later we also won a tender for the product’s advertising campaign. The Polish singer Anna Maria Jopek became the brand ambassador. Results? Image and sales success.
An image and product campaign 2012. After rebranding the Iwostin cosmetics line, we developed a communication strategy, created press advertorials and all BTL materials. Results? Pharmacies demanded larger print runs, and our activities contributed to the impressive development of the brand.
Study Poznań – a campaign for future university students, combining the presentation of an academic offer with the promotion of the city.
A campaign for Schering-Plough. Following a successful tender bid, we developed a campaign of NeoAfrin, a rhinitis drug. In accordance with the adopted communication strategy, the new drug was presented as a solution for people with a runny nose that makes sleep and daytime functioning more difficult. Our creative concept was based on the personification…